Email List Management
Datadial provides organizations with email list management software to
manage their email contact lists, automate the subscription process
for email publications and send and track email communications
with members, clients, partners and staff. Use Datadial's web-based email
management
software
to save time and expense in organising and segmenting various
email contact lists. Easily manage targeted email newsletters,
surveys, press releases
and other communications all from a single web-based account.
Datadial's email list management software features include:
Subscription Management:
Datadial's web-based application provides a suite of list management
features to automate the subscription process associated with
email newsletters and other communications. Datadial's mailing
list management software makes it simple to import email contacts
from applications (like Act, Excel and Outlook) or from external
databases. In
addition,
Datadial's email management features include customizable sign
up forms that integrate into your website and connect directly
with your email
contact lists. All unsubscribe requests are handled automatically
through the mailing list management software and Datadial provides
an industry best practices
complaint mechanism for addressing unsolicited email complaints.
Segmentation:
Datadial's mailing list software provides a powerful segmentation
tool for sending targeted email communications based on additional
criteria such as demographics or previous email activity (click-throughs,
survey
responses). For example, an organization can use Datadial's
list management software to send a localised message to all its
existing clients in
the state of New York who have made a purchase in the last
six months. Through targeted, personalised messages like this,
firms can be more
effective in getting a response to their email communications.
Datadial's email management software makes this easy by providing
a simple process
for connecting additional information to an email address (like
post code, product interests, etc...) and segmenting your email
contacts lists. One additional mailing list software feature
is "clean
list" which
enables you to clean your mailing lists of undeliverable or
bounced email addresses.
Tracking:
Datadial's email management software provides comprehensive tracking for all your email marketing activities, enabling you to better understand
your clients' interests. Datadial's real-time tracking reports track opens,
forwards, click-throughs, conversions and survey results. In addition
to aggregate-level tracking, you can download recipient-level tracking
into Excel to see the email marketing actions of each of your subscribers.
Other email list management software features include tracking across
segments and different mailings and tracking mailing driven website
actions such as store purchases and form registrations.
Benefits of using Datadial's Email Management Software
Save time and expense through automated email list management.
Enhance online brand awareness through professional looking email templates
Better understand client interests through real-time tracking reports for each
mailing.
Improve marketing results from your mailings using Datadial's mailing list software's
sophisticated segmentation and personalisation tools.
Optimize deliverability of your mailings through Datadial's ISP relations and
whitelist status
An increasing number of organizations are moving from
offline to online marketing activities to take advantage
of benefits including lower cost, faster time to
market and higher level of personalisation and measurability. Organisations such
as Porter Novelli, Lending Tree, Duke University and Alston & Bird LLP are
successfully using Datadial's list management software to send out email newsletters
and other email communications.