Email List Management

Datadial provides organizations with email list management software to manage their email contact lists, automate the subscription process for email publications and send and track email communications with members, clients, partners and staff. Use Datadial's web-based email management software to save time and expense in organising and segmenting various email contact lists. Easily manage targeted email newsletters, surveys, press releases and other communications all from a single web-based account.

Subscription Management:

Datadial's web-based application provides a suite of list management features to automate the subscription process associated with email newsletters and other communications. Datadial's mailing list management software makes it simple to import email contacts from applications (like Act, Excel and Outlook) or from external databases. In addition, Datadial's email management features include customizable sign up forms that integrate into your website and connect directly with your email contact lists. All unsubscribe requests are handled automatically through the mailing list management software and Datadial provides an industry best practices complaint mechanism for addressing unsolicited email complaints.

Segmentation:

Datadial's mailing list software provides a powerful segmentation tool for sending targeted email communications based on additional criteria such as demographics or previous email activity (click-throughs, survey responses). For example, an organization can use Datadial's list management software to send a localised message to all its existing clients in the state of New York who have made a purchase in the last six months. Through targeted, personalised messages like this, firms can be more effective in getting a response to their email communications. Datadial's email management software makes this easy by providing a simple process for connecting additional information to an email address (like post code, product interests, etc...) and segmenting your email contacts lists. One additional mailing list software feature is "clean list" which enables you to clean your mailing lists of undeliverable or bounced email addresses.

Tracking:

Datadial's email management software provides comprehensive tracking for all your email marketing activities, enabling you to better understand your clients' interests. Datadial's real-time tracking reports track opens, forwards, click-throughs, conversions and survey results. In addition to aggregate-level tracking, you can download recipient-level tracking into Excel to see the email marketing actions of each of your subscribers. Other email list management software features include tracking across segments and different mailings and tracking mailing driven website actions such as store purchases and form registrations.

Benefits of using Datadial's Email Management Software

Save time and expense through automated email list management.
Enhance online brand awareness through professional looking email templates
Better understand client interests through real-time tracking reports for each mailing. Improve marketing results from your mailings using Datadial's mailing list software's sophisticated segmentation and personalisation tools.
Optimize deliverability of your mailings through Datadial's ISP relations and whitelist status


An increasing number of organizations are moving from offline to online marketing activities to take advantage of benefits including lower cost, faster time to market and higher level of personalisation and measurability. Organisations such as Porter Novelli, Lending Tree, Duke University and Alston & Bird LLP are successfully using Datadial's list management software to send out email newsletters and other email communications.



 

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