Case Studies

Grand illusions:

Grand Illusions transformed their brochure website to an online shop last year. Grand Illusions promote gifts, cards and accessories of good design and taste at an affordable price.

Monthly offers are sent to existing clients and by taking advantage of the list building and list management capabilities, the company has been able to save time and increase their sales.

Grand Illusions integrated their website using email marketing software to create their own custom email marketing applications including:

1) Automatically updating contacts from numerous external databases
2) Displaying contacts and reports within the website

As a result:

- we increased the monthly the open-rate by 5%
- we increased monthly click-through rate by 10%
- we have reduced the undelivered rate by 5% since January 05
- average orders of £85 for each email sent are now achieved